Black Friday's the name of the Friday following Thanksgiving in the USA. It's a day where retailers offer big sales on their products. They often open earlier and close later too. Amazon introduced Black Friday sales in 2010 and since then it's become more popular across the UK.
Black Friday is over....
But don’t worry, Christmas is coming. And we’ve got unmissable offers on phone, SIM, tablet, and broadband plans.
Christmas sale
From the latest iPhone or Samsung Galaxy device, to a 5G SIM or superfast Home Broadband. There’s something for everyone in our Christmas sale.
Why choose Three?
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Frequently asked questions
There are lots of explanations on how Black Friday got its name. Most refer to the Friday after Thanksgiving in the USA. Some say the name came from the heavy vehicle and pedestrian traffic that happens on the day. And others say that it was because of the increase in workers calling in sick to get a 4-day weekend. But now, it's more commonly associated with big sales and offers.
Our Black Friday offers ended at 23:59 on Wednesday 4 December 2024.
Our Black Friday deals will be back in November 2024. In the meantime, you can view all of our current offers on our latest offers page.
Cyber Monday happens on the Monday after Black Friday. Although Black Friday deals are now available online, it started out as an in-store promotion and Cyber Monday was created to encourage people to buy deals online too.